SEO Content Editor
G2About G2 - The Company
When you join G2, you’re joining the team that helps businesses reach their peak potential by powering decisions and strategies with trusted insights from real software users.
G2 is the world's largest and most trusted software marketplace. More than 100 million people annually — including employees at all Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation and grow their business — including Salesforce, HubSpot, Zoom, and Adobe. To learn more about where you go for software, visit www.g2.com and follow us on LinkedIn.
As we continue on our growth journey, we are striving to be the most trusted data source in the age of AI for informing software buying decisions and go-to-market strategies. Does that sound exciting to you? Come join us as we try to reach our next PEAK!
About G2 - Our People
At G2, we have big goals, but we stay grounded in our PEAK (Performance + Entrepreneurship + Authenticity + Kindness) values. You’ll be part of a value-driven, growing global community that climbs PEAKs together. We cheer for each other’s successes, learn from our mistakes, and support and lean on one another during challenging times. With ambition and entrepreneurial spirit we push each other to take on challenging work, which will help us all to grow and learn.
You will be part of a global, diverse team of smart, dedicated, and kind individuals - each with unique talents, aspirations, and life experiences. At the heart of our community and culture are our people-led ERGs, which celebrate and highlight the diverse identities of our global team. As an organization, we are intentional about our DEI and philanthropic work (like our G2 Gives program) because it encourages us all to be better people.
About The Role
The SEO Content Editor will be responsible for editing, optimizing, and maintaining G2’s in-house SEO content to ensure it meets high editorial standards, aligns with G2 brand voice, and performs well in organic search.
This role focuses on execution and quality control. The ideal candidate is detail-oriented and comfortable working closely with writers and SEO stakeholders to improve content clarity, accuracy, and search performance.
In This Role, You Will:
Editorial Editing & SEO Optimization
Edit internally produced SEO content, including blogs, category pages, comparisons, and long-form guides.
Perform line, structural, and light developmental edits for clarity, accuracy, flow, and usefulness.
Optimize content for search intent, keyword usage, internal linking, headings, and metadata in collaboration with SEO strategy.
Ensure content adheres to G2’s editorial standards, brand voice, and on-page SEO best practices.
Make direct edits in the CMS (HubSpot) as needed.
Content Quality & Standards
Apply G2’s editorial and SEO style guides consistently across all assigned content.
Fact-check content and ensure accuracy, clarity, and consistency.
Maintain content hygiene by fixing outdated references, broken links, or formatting issues.
Flag content quality issues, gaps, or inconsistencies to writers or SEO leads.
Support content QA processes, including AI-assisted drafts.
Collaboration & Workflow
Work closely with SEO strategists and content writers to refine drafts before publication.
Provide clear, actionable editorial feedback to writers.
Support efficient content workflows and meet editorial deadlines.
Supporting and collaborating with the SEO team and other editors building AI-assisted editing systems to increase team’s efficiency.
Minimum Qualifications:
We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.
2–4 years of experience in content editing, SEO content, or content marketing.
Familiarity with AP style editing and its best practices
Some experience with SaaS or B2B tech content preferred.
Strong editing and proofreading skills with excellent grammar and attention to detail.
Working knowledge of SEO fundamentals and search intent.
Familiarity with SEO tools such as Semrush, Ahrefs, Google Analytics, or Google Search Console. Escalate performance concerns or optimization opportunities to SEO leads, when observed.
Comfortable editing content directly in a CMS (HubSpot preferred).
Ability to manage multiple edits and deadlines in a fast-paced environment.
Clear written and verbal communication skills.
Our Commitment to Inclusivity and Diversity
At G2, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status. Learn more about our commitments here.
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