Senior SEO Manager

Assembly is a global omnichannel media agency within the Stagwell network, combining data, technology, and talent to drive meaningful business growth. With 1,500+ experts across 30 offices in 20+ countries, we deliver media and consulting solutions to the world’s top brands—all while championing sustainability, inclusivity, and impact.

We’re looking for a Senior SEO Manager fluent in English and Arabic to lead SEO strategy and execution across high-profile clients in the MENA region and beyond. This role combines strategic thinking, technical expertise, and people management. You’ll oversee a team of SEO professionals, deliver performance-driven campaigns, and work closely with cross-functional teams to integrate SEO within broader digital initiatives.

SEO Strategy & Execution

• Build comprehensive SEO strategies aligned with client goals, using the latest algorithm updates and industry trends.
• Collaborate with paid, content, and UX teams to deliver integrated, omnichannel SEO approaches.
• Oversee roadmap creation, implementation, and performance tracking.

Client Management

• Act as the main SEO advisor for clients, managing communications, reporting, and performance updates.
• Provide clear, strategic recommendations backed by data and insights.
• Align SEO outputs with clients' evolving business needs.

Content & Technical SEO

• Lead content audits and multilingual optimizations across English and Arabic.
• Identify and implement technical SEO improvements in collaboration with development teams.
• Ensure technical best practices are in place across all web properties.

Off-Page & Link Building

• Plan and execute effective link-acquisition strategies.
• Monitor backlink profiles and explore outreach and partnership opportunities to improve domain authority.

Team Leadership

• Manage, mentor, and contribute to developing a team of SEO managers, executives, and interns.
• Run regular training sessions, ensure performance excellence, and foster a culture of innovation.
• Support team growth through feedback, coaching, and capability-building.

Reporting & Insights

• Analyze and interpret data using dashboards and analytics tools.
• Present performance updates, keyword trends, and conversion insights to clients and stakeholders.
• Recommend actionable improvements based on SEO performance.

Business Development

• Contribute to new business pitches and agency growth opportunities.
• Position Assembly as an SEO thought leader through innovative ideas, tools, and frameworks.

Industry Leadership & Innovation

• Stay ahead of the curve by monitoring algorithm updates, search trends, AI in search, and emerging platforms (e.g., Search Generative Experience, Perplexity, TikTok SEO).
• Share relevant updates with internal teams and clients, translating complex changes into actionable strategies.
• Foster a culture of continuous learning within the team, encouraging experimentation and innovation in SEO practices.

• Bilingual in Arabic and English, strong communication.
• 6 years' successful SEO management experience.
• Proven team leadership and mentorship skills.
• Familiarity with industry trends and search algorithms.
• Excellent organizational and multitasking skills.
• Proficiency in SEO tools and analytics.