SEO Specialist

Monthly Compensation: $1,500–$2,000 USD
Schedule: Full-time (40 hrs/week)
Potential to grow the role based on skills and impact

About the Role:
We’re looking for a strategic and hands-on SEO Specialist to optimize our blog content, improve search visibility, and drive more qualified traffic to the Baking Steel website. You’ll audit and improve current content, optimize on-page SEO, and help build a content strategy that supports our growth goals.

What You’ll Do:

• Audit and restructure existing blog content for better SEO performance
   
• Optimize meta tags, headers, keywords, and other on-page elements
   
• Insert compelling CTAs to drive newsletter signups and conversions
   
• Monitor and improve search rankings on Google
   
• Contribute to broader SEO strategies (link building, content clusters, technical SEO, etc.) depending on your skill set
   

Tools You’ll Likely Use:

• Google Analytics and Google Search Console
   
• SEMrush, Ahrefs, or Ubersuggest
   
• Shopify Blog CMS, and possibly WordPress, Yoast SEO, or other tools
   

Who You Are:

• An SEO practitioner with 2+ years of hands-on experience
   
• Strong knowledge of on-page SEO and content optimization
   
• Comfortable analyzing data and generating insights
   
• Excellent written English and content editing skills
   
• Bonus: Experience in e-commerce or food-related content