Builder Lead Converter

SEO Specialist

About Us:

Builder Lead Converter is a fast-growing, innovative marketing agency helping builders and contractors turn more leads into paying customers. We specialize in strategic marketing systems that drive measurable growth. As we expand, we're looking for a results-driven SEO Specialist to take the lead on organic growth initiatives that boost visibility, traffic, and conversions.

About the Role:

This role is ideal for a strategic SEO thinker who's also a skilled content marketer. You'll be responsible for creating and optimizing high-performing content for websites, blogs, landing pages, video platforms like YouTube and morewith a strong focus on SEO. You'll also help manage digital marketing campaigns aimed at driving qualified leads for our clients in the homebuilding and remodeling industry.

Key Responsibilities:

• Plan, execute, and continuously improve SEO strategies (technical, on-page, and content-focused).
• Perform keyword research, competitor analysis, and content audits to identify organic growth opportunities.
• Write and optimize high-converting, search-friendly content for websites, blogs, landing pages, and email sequences.
• Create and maintain on-page SEO assets: meta titles, descriptions, header tags, internal linking, etc.
• Collaborate with team members to ensure SEO best practices are applied across all formats (articles, videos, infographics, etc.).
• Monitor and report on organic traffic, keyword rankings, and campaign KPIs using tools like Google Analytics, Search Console, and other tools.
• Plan and publish content calendars across key platforms (blog, social media, email).
• Coordinate with sales and marketing teams to ensure SEO and content strategies align with client goals.
• Optimize YouTube content including titles, descriptions, tags, and thumbnails to improve search visibility and video performance.
• Stay current with evolving SEO algorithms, content trends, and digital marketing best practices.

Requirements:

• 13 years of proven SEO and content marketing experience, ideally in an agency or high-growth environment.
• Strong understanding of on-page SEO, keyword strategy, and content optimization.
• Excellent writing and editing skills with a knack for crafting copy that ranks and converts.
• Familiarity with tools like Google Search Console, GA4, SEMrush/Ahrefs, Yoast, WordPress.
• Ability to interpret data and translate insights into actionable content improvements.
• Strong attention to detail, time management, and ability to thrive in a remote, fast-paced environment.
• Bachelor's degree in Marketing, Communications, English, or a related field preferred.

Bonus Skills:

• Experience writing SEO content specifically for home services or construction industries.
• Knowledge of schema markup and basic technical SEO principles.
• Experience scripting YouTube videos and optimizing for watch time and engagement.

What We Offer:

• Competitive monthly salary: $1,500 to $1,800
• Fully remote position
• Monday to Friday schedule, 8 AM to 5 PM CDT
• Opportunities for professional development and growth
• A supportive, collaborative team that values performance and innovation
• The chance to make a direct impact on client success through strategic content and SEO

Ready to grow organic traffic and dominate search rankings?

Join Builder Lead Converter and help shape the digital presence of top builders and remodelers through high-impact SEO and content.