SEO Executive - Organic Growth
CarwowOUR MISSION
To become the car-changing destination of choice. By combining technology, media and deep automotive expertise, we've turned how people buy, sell, advertise and lease cars on its head.
What started as a simple reviews site is now one of the largest online car-changing destinations in Europe. Last year alone we grew over 50% with nearly £3bn worth of cars bought on site, while £1.8bn of cars were listed for sale through our Sell My Car service.
In 2024 we went big and acquired Autovia - creators of AutoExpress and Evo magazines - doubling our audience overnight. Together we now have one of the biggest YouTube channels in the world with almost 10m subscribers and over 1.1 billion annual views, while we sell 1.2 million print copies of our magazines and have an annual web content reach over 350million.
And we’re a long way from done!
YOUR MISSION
As an SEO Executive within the Growth Marketing team at carwow, you will play a key role in driving profitable customer acquisition for our business.
Organic search continues to be a key focus for the business as we look to scale profitably, where you will be part of a growing SEO team managing sites across the UK, Spain and Germany.
Reporting into the Senior Organic Growth Manager, you will work closely with the other UK Growth Manager, supporting them on tasks where appropriate as well as working closely with the Editorial team and being fully immersed in the business.
KEY RESPONSIBILITIES
Working closely with the Editorial team to manage the SEO content pipeline and create content briefs for our team of in-house journalists
Conducting keyword research and competitor analysis to expand and optimise our content portfolio
Ultising bespoke Carwow Group content to encourage linking to our website
Overseeing outreach planning and execution, supporting on the delivery of assets and campaigns across the Group
Conducting regular content audits of the website to identify and act on opportunities and problems and ad hoc page builds
Recommending suitable content opportunities for amplification and working with the PR, Editorial and Brand teams to generate assets
Supporting with off-page link building, PR campaigns or data requests, Global outreach amplification opportunities and ensuring alignment across teams
Using data to drive decisions and report on content and project performance across key metrics
KEY REQUIREMENTS
Previous experience in a hands on role with on-page SEO
Strong technical skills in data manipulation using Excel
Fluent English, German a bonus
Experience using CMS, preferably WordPress or Prismic
Experience using SEO tools such as Screaming Frog, BrightEdge and Ahrefs, OSE, Majestic, Buzzsumo, GA, Social tracking/monitoring
Excellent communication skills to collaborate effectively with cross-functional teams
A proactive and self-driven mindset, able to work independently and contribute as a team player
Highly organised and disciplined, with the ability to manage multiple tasks effectively
A creative approach to content and amplification opportunities with campaign based experience a plus
WHAT THE PROCESS LOOKS LIKE
Step 1: Video call with a member of our Talent Team to find out more about your experience and why you want to work at Carwow
Step 2: Video-call with the Hiring Manager & a Team Member
Step 3: In-office task-presentation with the Hiring Manager & the Head of Department
WHAT’S IN IT FOR YOU
💸 Competitive comp package
🌴 28 days' holiday increasing to 35 with length of service, plus extras for house moves, weddings and more!
📈 Employee-friendly share options
💰 Pension scheme via Royal London - up to 5% company contribution
❤️🩹 Vitality private healthcare insurance
💵 Life Assurance - 4x annual salary
💚 Monthly coaching sessions with Spill - our mental wellbeing partner
👪 Inclusive parental, partner and shared parental leave including up to 20 weeks' full pay maternity and shared parental leave, and 8 weeks' full partner pay, as well as fertility treatment and pregnancy loss policies
🧒🏽 Bubble childcare support and discounted nanny fees for little ones
🏖️ 'Work from abroad for a month' annual scheme
🧠 Generous learning and development budget
🖥️ £500/€550 home office budget
Diversity and inclusion is an integral part of our culture. We know that diverse teams are strong teams, so we welcome those with alternative identities, backgrounds, and experiences to apply for this position. We make recruiting decisions based on experience, skills and potential, so all our applicants are treated fairly and equally.