SEO Content Manager - German Speaking (m/f/x)

Company Description

Our Lineup

We are Tipico, Germany's leading sports betting provider and one of the most dynamic tech companies in the industry. We approach every challenge like a Championship match, with a mission to excite the arena and elevate the betting experience for every customer. Our culture is energetic and ambitious—we play as a team to win high, leave an impact, and commit to excellence. Fueled by our passion for the perfect product, we use the newest tech stack to get better every single day.

Job Description

Your daily pitch

Are you a Content Manager who enjoys working creatively and analytically at the same time? Then contribute to the success of Tipico Games! We love what we do.We’re ambitious, driven, and united by one goal: delivering the ultimate gaming experience to our players. Are you ready to step into the pitch, bring your best self, and become a champion? Then show us your game face - because we are looking for an SEO Content Manager (m/f/x) to join our team!

Your playing field

• Craft compelling content for our gaming platform, Tipico Games, that informs, entertains, and engages our player base.
• Develop and execute SEO strategies for all our games sites, this includes the product and the blog.
• Ensure all content stays true to Tipico’s brand voice while appealing to our diverse gaming audience.
• Collaborate cross-functionally with marketing, product, and design teams to create strategies that enhances the customer journey and fuels engagement.
• Stay ahead of the game, SEO & AI development—track trends in the gaming industry, culture, and new releases to keep content fresh and relevant.
• Optimise content for SEO — because even the best content needs a strong search presence.
• Track performance using analytics tools—measure what works, refine what doesn’t, and keep improving with every piece you publish.

Qualifications

Which skills should you bring to the pitch:

• Content Writing. At least 2 years of hands-on experience crafting engaging content across formats like blogs, articles, and social media posts. You know how to tell stories that connect.
• iGaming Passion. Experience in or a genuine interest for casino and gaming content is a must—you’ll be speaking the language of our players every day.
• SEO Savvy. Understanding of SEO best practices to ensure your content gets the spotlight it deserves.
• Content Platforms. Knowledge of CMS like WordPress or typo3.
• Analytical Skills. Excellent analytical, strategic, and creative thinking skills.
• AI Skills. In Prompting and Automations are a plus.
• Communication Skills. Excellent verbal and written communication skills—clear, compelling, and on brand.
• Time Management. Top-notch organisational skills to manage deadlines and multiple projects without dropping the ball.
• Bilingual Pro. Fluency in English and German (oral and written) are essential for this role 

Additional Information

What we offer:

• Established International Group.  We have a solid foundation on which to grow.
• Personal and Professional Growth.  We offer you opportunities to develop and grow to unlock your potential.
• Relocation Support.  To make your move to Malta as smooth as possible.
• Competitive Package.  We care for our employees, offering an indefinite 
  contract, competitive salary, insurance (private health, dental, private accident, sickness and life), and free parking.
• On-site childcare.  We’ve got a game plan to support you and your 3+ year old kids.
• Sports Incentive.  We want you to remain active and will subsidize a gym membership of your choice.
• Modern offices.  Our very own Tipico tower provides an open-plan space with the latest technology.
• Events.  Sponsored Charity and Team gatherings, we like to have fun together as one team and reinforce our connections.
• Supportive Environment.  We believe in collaboration and working together 
  as a team but we also give importance to the uniqueness of each and every one of us.

Think a career at Tipico is right for you? Apply now and join our dynamic team.

If you have any questions or comments about this role, our Talent Acquisition team is happy to help you! Feel free to reach out to us on our social media channels.

We look forward to your application!