SEO Analyst

It's fun to work in a company where people truly BELIEVE in what they're doing!

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Job Description

The role involves supporting SEO strategies, improving organic traffic, and optimising content to achieve business goals. You will work closely with the SEO country lead and cross-functional teams to ensure best practices are implemented effectively across all platforms.

Key Responsibilities

SEO Strategy Implementation

• Assist in executing on-page and off-page SEO strategies to drive organic traffic growth.

• Conduct keyword research and competitor analysis to identify opportunities for optimisation.

• Optimise content for search engines and user intent, ensuring alignment with business objectives.

Content Optimisation

• Work with content teams to produce high-quality, SEO-friendly content for websites, blogs, and landing pages.

• Monitor and improve the performance of existing content by updating keywords, metadata, and internal links.

• Assist with content migration and localisation from other Traveloka domains to Australia

Technical SEO

• Collaborate with developers to fix technical SEO issues, such as page speed, crawling, and indexing problems.

• Support website audits and monitor site performance using tools like Google Search Console, Tableau and Screaming Frog.

Reporting and Analytics

• Track SEO performance using analytics tools like Google Analytics, SEMrush, or Ahrefs.

• Provide regular reports on KPIs, such as organic traffic, rankings, click-through rates, and conversions.

Collaboration and Communication

• Work closely with regional and global teams to align SEO strategies with marketing campaigns.

• Collaborate with stakeholders to identify SEO priorities and opportunities for growth.

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Requirements

Qualifications

• Education: Bachelor's degree in Marketing, Communications, Business, or related fields.

• Experience: 2-3 years of experience in SEO or digital marketing.

• Technical Skills:

  • Basic understanding of on-page, off-page, and technical SEO principles.

  • Proficiency in SEO tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog, or similar.

  • Familiarity with CMS platforms (e.g., WordPress) and HTML is a plus.

• Language: Fluent English proficiency

• Soft Skills:

  • Analytical mindset with attention to detail.

  • Strong problem-solving and critical-thinking abilities.

  • Ability to work in a fast-paced, team-oriented environment.

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!