Local SEO Analyst

Local SEO Analyst (Healthcare Clients)
Remote –  | Full-Time | Marketing Agency (Healthcare Focus)

A fast-growing healthcare-focused marketing consultancy is looking for an experienced Local SEO Analyst to lead and execute local SEO strategies for consumer healthcare clients.

Position: Local SEO Analyst
Reports To: Director of SEO
Location: Remote (LATAM candidates preferred)
Industry: Marketing Agency (Healthcare clients)

Role Overview

You will be responsible for driving organic traffic growth through local SEO initiatives for healthcare clients with multiple locations. This is a strategic and execution-focused role requiring close collaboration with internal teams, clients’ executive stakeholders, and external agency partners.

Key Responsibilities

• Lead and QA local SEO implementation across multiple client accounts.

• Develop repeatable local SEO service programs to support client growth.

• Manage and optimize Google Business Profiles, reviews, citations, and on-site local SEO strategies.

• Run local SEO experiments and track results.

• Monitor algorithm updates and recommend mitigation or optimization strategies.

• Develop SEO performance reports and translate insights into actionable plans.

• Recommend and support SEO-related social media optimizations (e.g., Yelp, Facebook).

• Handle client requests and questions regarding SEO performance, rankings, reviews, etc.

• Participate in client meetings to present strategy, goals, and performance updates.

• Identify local link-building opportunities and geo-targeted content enhancements.

• Conduct audits of competitors and report on SEO techniques and recommendations.

• Collaborate with developers, content creators, and marketing teams to ensure alignment and delivery.

What You Bring

• 4+ years of experience in Local SEO.

• Strong understanding of on-site SEO best practices for local and small business contexts.

• Proven experience with Google Business Profiles, citation tools (Yext, BrightLocal, Whitespark, etc.).

• Ability to create, test, and optimize Local SEO strategies.

• Familiarity with Local SEO tools such as LocalFalcon.

• Experience with reputation management and reviews.

• Strong communication and client-facing skills.

• Ability to explain SEO strategies and insights clearly to both technical and non-technical stakeholders.

• Excellent time and project management skills; capable of handling multiple projects at once.

• Bonus: Case studies or examples of previous work, healthcare marketing experience, or enterprise-level Local SEO projects.

Preferred Traits

• Passionate about Organic Search and ongoing learning.

• Comfortable working in a fast-paced, high-growth agency setting.

• Scrappy, entrepreneurial mindset with strong problem-solving capabilities.

• Ability to manage cross-functional teams and client expectations.

• Creative, data-informed thinker who can tell a compelling SEO story.

• Comfortable presenting to C-suite client executives.

Compensation & Benefits

• Unlimited paid time off

• Paid week off between Christmas and New Year

• Company-sponsored laptop and home office setup

If you're an experienced Local SEO professional looking to work with a mission-driven, growth-oriented team in the healthcare space, we’d love to hear from you.