SEO Coordinator - UK

About High 5:

Join the leader of the fastest-growing segment of online entertainment – Casino Gaming. Developing for the land-based, online, mobile, and social markets, High 5 has created hundreds of games that are played in 150 countries on six continents. High 5 is actively building out the most entertaining social casino gaming experience on both web and mobile platforms, offering a very dynamic, multi-disciplinary, high-learning environment for you to grow within.

High 5 employs a diverse and eclectic group of talented professionals, from brilliant Mathematicians, Software Engineers and Game Designers who construct the technology platforms, to decision-enabling Data Scientists who aggregate data feeds from around the globe, to universe-expanding Artists whose imaginations allow them to craft intricate new worlds and last but not least, the best Service Professionals who are the frontline connection to our players. Life at High 5 is anything but ordinary. See us at https://www.high5games.com/

Job Summary:

High 5 Games is seeking a highly motivated and experienced SEO Coordinator to enhance our online visibility and drive organic traffic to our gaming platforms. The ideal candidate will have 3–5 years of SEO experience, ideally within the online gaming or related digital entertainment space. This individual will be hands-on, implementing strategies to optimize website performance, improve search rankings, and engage our target audience. If you're passionate about SEO and online gaming, we want to hear from you!

He / she will report directly to the VP of Marketing and will collaborate with our product development and creative teams to enhance our relative positioning and stands out amongst competitors

Responsibilities:

SEO Strategy and Implementation

• Develop and execute comprehensive SEO strategies to increase organic visibility and drive traffic to High 5 Games’ platforms.
• Conduct keyword research to identify growth opportunities, focusing on gaming related trends and high-value queries within social gaming, online casino and sweepstakes areas.
• Analyze competitors’ SEO performance to benchmark and implement best practices.

Content Optimization

• Collaborate with internal teams to create SEO-friendly content, ensuring alignment with gaming trends and user intent.
• Optimize website metadata, on-page elements, and structured data to improve SERP rankings.
• Identify and address content gaps that could enhance organic traffic., with focus on enhancing our blog to generate more interest.

Technical SEO

• Audit and ensure the technical health of the website, including crawlability, indexation, and mobile performance.
• Implement and manage schema markup, internal linking strategies, and canonical tags.
• Collaborate with developers to fix technical SEO issues, including site speed, broken links, and redirects.

Performance Tracking and Reporting

• Monitor and analyze SEO performance metrics (rankings, traffic, conversions) using tools such as Google Analytics, Google Search Console, and other SEO platforms.
• Generate regular reports on SEO performance, highlighting successes, opportunities, and areas for improvement.
• Set measurable KPIs for SEO growth aligned with broader marketing objectives.

Collaboration and Cross-Functional Work

• Work closely with content creators, developers, and marketing teams to ensure seamless integration of SEO strategies into campaigns.
• Support paid marketing teams to optimize keyword strategies and landing pages for higher Quality Scores.
• Stay updated on the latest SEO trends, search engine algorithm changes, and best practices, sharing insights with relevant stakeholders.

Required Skills/Abilities:

• Excellent Verbal and written Communication skills
• Super organized taskmaster
• Strong presentation skills
• A strategic thinker, but also willing to roll up your sleeves to execute in a lean and agile start-up environment.
• Ability to think outside of the box, be innovative, adaptable and come up with creative solutions to changing business challenges

Education & Experience:

• Experience working in an online, gaming, or fast-moving industry required.
• Minimum 5 years of relevant working experience in a similar role in the areas of marketing technology and paid digital media.
• Creative operations, marketing project management and technical task management experience
• Working knowledge of digital advertising, marketing tracking/reporting, and mar-tech systems

Physical Requirements:

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times

High 5 Games is an equal opportunity employer. We provide equal employment opportunities to all qualified employees and applicants for employment without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. We prohibit discrimination in decisions concerning recruitment, hiring, compensation, benefits, training, termination, promotions, or any other condition of employment or career development.

If your experience looks a little different from what we’ve identified but you are passionate about joining our organization, we encourage you to apply.