At OMG, we are proud to be Australia’s largest independent digital marketing agency, helping over 1,000 businesses thrive since our establishment in 2012. With a team of 200+ certified Growth Gurus, we specialize in SEO, PPC, and social advertising, delivering data-driven strategies that transform online presences. Our commitment to research and development ensures we stay at the forefront of the industry, earning us recognition as Australia’s best-rated and most revered marketing agency.
We thrive on collaboration and a growth mindset, focusing not just on technology but on actionable results that drive success for our clients. We take pride in our ability to deliver exceptional outcomes, consistently reinforcing our reputation as Australia’s first-choice agency for digital marketing solutions.
We are seeking an experienced Link Building Manager to lead and support our team of link builders in delivering high-quality, impactful backlink strategies that drive client success. The ideal candidate will have proven experience managing performance-driven teams, excellent knowledge of SEO link-building best practices, and a strong ability to maintain high standards under fast-paced conditions.
As a Link Building Manager, you will be responsible for:
- Lead and manage a team of link builders, ensuring the timely delivery of backlink strategies aligned with client goals. Define and track team KPIs to monitor performance.
- Ensure link quality and compliance with SEO best practices; proactively identify and resolve issues.
- Develop and implement strategies to enhance team efficiency, output quality, and engagement.
- Manage client relationships and address escalations to maintain alignment with expectations and campaign success.
- Build and maintain effective partnerships with link vendors to optimise performance, cost, and workflow.
- Guide the team on link sourcing, outreach, and placement across relevant, high-authority platforms.
- Oversee day-to-day workflow, task prioritisation, and quality control of all link-building deliverables.
- Drive continuous improvement across team processes, systems, and skills.
- Work closely with SEO Strategists and Project Managers to ensure seamless campaign execution.
- Regularly evaluate our competitive position and identify new market opportunities in the link-building space.
Requirements:
- A degree in marketing, communications, business, or a relevant discipline
- Proven experience managing link-building teams or related SEO-focused roles
- Deep understanding of backlink strategies, link quality metrics, and off-page SEO
- Strong data skills and experience using Google Sheets for reporting, analysis, and cost tracking
- Strong ability to manage conflicting priorities and meet tight deadlines
- Excellent project management, stakeholder engagement, and communication skills
- Experience using SEO tools such as Ahrefs, SEMrush, Moz, and Google Suite
- A results-oriented mindset with a drive to innovate and improve performance
- Proven success in stakeholder and client management
- Experience using AI and automation tools to improve productivity and link building operations
- Strong attention to detail and exceptional time management skills
- Excellent written and verbal communication skills.
- Must be willing to work in AEST timezone
- While this is a remote role, candidates located in the Philippines will be prioritized
The Perks
- Work from Home 🏠
- Ten days Paid Personal leaves (Vacation leaves, etc) 🌴
- Paid Public Holidays
- HMO 💊
- Career Development and Training Programs 🚀
- Service recognition awards 🏅
- Get together drinks/food social 🎉
Our Commitment to You
We believe that happy employees create a thriving culture. Our focus on employee development and well-being is paramount. Our diverse team represents a wide range of backgrounds, ensuring an inclusive workplace.
Join us in shaping the future of marketing excellence. Elevate your career and make a real impact within our award-winning agency.
OMG is an equal opportunity employer committed to diversity and inclusion.
More on our Unique Culture
At OMG, we blend the benefits of being the largest independent agency in Australia with a close-knit, family-like atmosphere. Despite our rapid growth and extensive reach, we prioritise maintaining a culture where everyone feels valued and connected.
- Positive Atmosphere: We believe that a smile goes a long way. Our vibrant office is filled with energy and positivity, making it a place where people love to come to work. Regular team events and social gatherings enhance our sense of community and camaraderie.
- Supportive Environment: Our team is characterised by a spirit of collaboration; everyone is always willing to lend a hand or share insights. This supportive dynamic fosters creativity and innovation, allowing ideas to flourish.
- Growth Mindset: While we’re proud of our accomplishments, we’re also committed to continuous learning. Our culture encourages personal and professional development, allowing team members to thrive and advance in their careers.
Join us to experience a workplace that feels like family, where your contributions are celebrated, and every day is filled with opportunities to learn, grow, and succeed together!